Website CopyWRITING Services for Small Businesses

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    Website Copy Consulting

    Whether you are interested in updating your existing website copy or creating new copy, I can help guide you through the process so that you can keep your focus on running your small business.

    Service details:

    I will meet with you to discuss your specific website copy needs and make recommendations regarding them.

    Services:

    Website copy review

    Website copy improvement recommendations

    Design and user experience (UX) feedback

    Website copy planning

    Design and UX planning

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    Website Copywriting

    The most visited pages on most websites are the home, “about,” products and/or services, and contact pages. Thus, it is essential that the copy for those pages really shine. It should be well-written and properly edited and proofread to ensure that you, your business, and what you are selling stand out from your competition in a positive way.

    Service details:

    I will schedule an initial consultation with you to learn about your goals for your website’s home, “about,” product and/or service, and contact pages and to better understand your business, brand, products, services, customers, clients, etc.

    After the meeting, I will rewrite your discussed web pages, integrating your brand’s Search Engine Optimization (SEO) keywords and key phrases into them while rewriting them, creating powerful wording that resonates with not only your target audience but also Google and helps establish your brand as a trusted, visible authority in its industry.

    Services:

    Home page copywriting

    “About” page copywriting

    Products page copywriting

    Services page copywriting

    Frequently Asked Questions (FAQs) copywriting

    Contact page copywriting

    URL slug creation

    Title tag and meta description writing

    Alt text writing

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    Website Copy Editing

    SEO website editing polishes your new or existing website copy, title tags, meta descriptions, and alt text to improve not only their readability but also their SEO. It ensures that your copy effectively communicates your brand’s message by making the writing impeccable, and it increases that information’s online visibility by making strategic SEO keyword changes to it, allowing Google to understand it and, in turn, direct more organic traffic to your site.

    Since search trends are constantly changing and search engines are regularly making algorithm updates, your website’s copy, title tags, meta descriptions, and alt text should be edited by a professional SEO editor at least once a year to ensure that they are adapting and evolving with those trends and updates.

    Service details:

    I will read your website copy, title tags, meta descriptions, and alt text and then meet with you to recommend specific improvements for your website’s written copy.

    After the meeting, I will revise your web page copy, title tags, meta descriptions, and/or alt text, integrating your brand’s SEO keywords and key phrases into them while revising them, creating powerful wording that resonates with both Google and your target audience and helps establish your brand as a visible, trusted authority in its industry.

    Services:

    Website copy editing

    Heading hierarchy

    Content chunking

    On-page SEO

    Button and link testing

    Title tag & meta description editing

    Alt text editing

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    Website Copy Proofreading

    Before you publish your new or revised website copy, title tags, meta descriptions, and alt text, you should have a professional SEO proofreader who is well-versed in capitalization, grammar, and punctuation rules review them for spelling, capitalization, grammar, and punctuation errors as well as keyword usage. Doing so will help ensure that the copy is error-free and portrays your business in a professional light.

    Service details:

    I will meet with you to discuss the website copy, title tags, meta descriptions, and alt text that you would like to have proofread. I will then schedule a time to proofread that wording three times, checking every word, phrase, and sentence of it for spelling, capitalization, grammar, and punctuation errors and keyword usage.

    Services:

    Website copy proofreading

    Title tag and meta description proofreading

    Alt text proofreading

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    Website Copy On-Page SEO

    Coming soon!

    Whether you are writing new copy, title tags, meta descriptions, and alt text for your website or editing that information to keep it optimized, SEO keyword research should be the first step in the process. Keyword research is identifying words and phrases that your target audience uses to search for products and/or services comparable to yours. It lets you know what you should be writing about in your copy, title tags, and meta descriptions to increase your site’s online visibility and drive more organic traffic to it, growing your customer or client base and increasing your sales.

    Service details:

    I will schedule an initial consultation with you to learn about your goals for your website’s copy and to better understand your business, brand, products, services, customers, clients, etc.

    I will schedule follow-up meetings with you to identify which words your prospective buyers use to find products or services comparable to yours; analyze and evaluate your existing website pages; and determine what keywords and key phrases your website copy, title tags, meta descriptions, and alt text should contain for your target audience to find your website.

    Services:

    Keyword and key phrase research